Your Influencer system is failing
🥴It’s not the creators it’s your system itself, ChatGPT decides citations before even reading your content, and more!
Viral Shorts
Meta isn't enough anymore
Scaling past Meta isn't about spending more. It's about showing up where nobody else is.
Your site is busy doing nothing
🚩Traffic without intent is costing you revenue, Meta just removed the biggest barriers to better ad tracking, and more!
Add more doors to the funnel
💸 Your funnel has one moment to convert that’s why it’s hitting a ceiling, TikTok, Threads, and Reddit All Dropped Platform Updates This Week, and more!
Ads are not to convince people
🤡 You’re fighting the wrong battle with your ads, Google had three updates worth knowing this week, and more!
Stop making everything a CRO Problem
Hey there Smarty 👋 Are you geared up to catch the latest and greatest in quick shorts? And just a quick heads-up! If you stumbled upon us through a friend, make sure to subscribe here! That way, you’ll never miss out on the trending shorts. Together with Insense You
You’re Optimizing the Wrong Signal
📺 Completion Rate is the most meaningless metric people are running behind on CTV Ads, OpenAI just launched an ads manager, and it has very big plans, and more!
You're ranking but still losing
🤔Your content keeps getting skipped in AI search for one specific reason. We're breaking it down on April 15th.
Hook worked but everything else failed
👎 You spent 45 minutes on the hook. The middle killed the post in 10 seconds, Snapchat, Instagram, and Pinterest all made moves on engagement this week and more!
AI doesn’t hate your site
😬 It crawled your site three times this week. It found nothing worth citing, YouTube and Snapchat are both pushing harder on ad formats this week, and more!
The Ad that wouldn’t die
🥹Everything seemed good then, how did this one ad die all of a sudden? YouTube hands creators better audience data while Pinterest explains why variety wins, and more!
The best post-purchase flow ever
💪A post-purchase flow built for ltv, not receipts, Bing shapes ChatGPT while humans still win Google, and more!