The ChatGPT ads your team hasn’t seen
🧑💻 Your next messaging angle could come from seeing how competitors pitch their offers inside ChatGPT.
Your handle or theirs?
⚔️ Licensed UGC vs partnership ads in a five-round fight, fake traffic spikes in Google Search Console, and more!
Gift cards or percent off
🎁 20% off vs. a $20 bonus card for holiday shoppers, Microsoft Clarity’s new AI agent tracking, and more!
Go live or post more
🎥 TikTok shop runs a three-week black friday campaign from November 11, and live sellers grew fastest last year, but lives aren't for everyone, TikTok, Reddit and X roll out new advertising features, and more!
AI Max test timing
🧪 Run Google’s one-click AI Max test now or wait until January, Google and Microsoft introduce new controls for publishers to limit AI content use, and more!
Copy competitors' ChatGPT ads?
🤖 Match competitors’ ChatGPT ads or break from them, Reddit, Pinterest and Meta report major advertising updates, and more!
Your best AI input isn’t a prompt
🥰 Get more from the AI you already use by giving it the business context it’s missing.
AI agents now shop stores
🤖 Shopify’s shop.md lets AI agents shop for your customers and check out with Shop Pay, Pages with tables had 69% higher odds of being cited by AI, and more!
Your popup attracts bargain hunters
🪤Why a gift finder quiz can beat 10% off on a Q4 signup, Instagram tests a Features format for videos up to 90 minutes, and more!
One question asked two ways
🔁 Three questions about your Q4 corporate gifting pipeline asked two ways, Meta introduces creative performance breakdowns and new ad optimization guidelines, and more!
Creator videos belong on PDPs
🎥 Your best creator videos are stuck in Ads Manager, Shopify expands catalog testing, international shipping and AI shopping capabilities, and more!
Demand Gen costs can shift
📒 Google may quietly adjust your Demand Gen costs for up to 60 days after launch, Google Ads adds new bidding modes for first-time and loyal customers, and more!