Your email account can now talk
😲 Ask one plain-English question and uncover what’s costing you sales using your real account data.
Blanket discounts don’t work anymore
😤With These You're Overpaying Half Your List, Brands face new advertising challenges across growing AI platforms, and more!
Email previews need your attention
⏳ It's 11:47 pm on a 24-Hour Drop and her phone never shows the preview text at all, New research challenges marketing assumptions, and more!
Your TV Attribution is wrong
🫢 Fix it before you spend your faith on a mistake, Platforms reshape digital advertising, and more!
The Email Audit You Need ASAP
🪄The four-question audit for where your emails actually land, Consumers discover socially but still purchase on trusted websites, and more!
The Pages AI Refuses To Quote
🫠 Three-page mistakes quietly costing you AI visibility, TikTok grows commerce through managed services and stricter enforcement, and more!
The channel your ads cannot buy
❌ The ranking signal Amazon rewards most cannot be bought with a sponsored placement
Choose your target wisely
🫣 The customer who bought isn’t always the customer amazon should find again, Google broadens ad reporting without changing campaign performance, and more!
They just left a channel, not the brand
👤Every unsubscribe gets attributed to the channel where it happened. Almost none get attributed to the customer relationship, Google expands AI search with new shopping and advertising tools, and more!
Evidence is the key to rankings
🤓Amazon’s AI doesn’t rank your product. It ranks your evidence, Third-party AI is replacing brand chatbots, according to Gartner, and more!
Majority is not always right
💔Fifteen customers can send you in completely the wrong direction, ChatGPT is expanding its influence across both search and digital advertising, and more!
Plan for hooks that die soon
💪Some hooks are built to die in a week. Budget for that before you launch them, Google, OpenAI, and new research reveal how AI discovery is evolving, and more!