They Buy More During Work Hours!

🕰️ The Slack-Time Selling Framework: The micro-moments inside the workday where attention fractures, discipline dips, and impulse wins, Amazon Turns Prime Video Into an AI-Powered Shopping Channel, and more!

Identity Led Discounting

👤Stop discounting to sell. Start discounting to validate who they already think they are. Discounts are a crutch.

Onboarding that Kills Trust

😬 Why Most Onboarding Flows Feel Like Cheap Funnels in Disguise, Meta’s New Ad Arsenal for Creators and Brands, and more!

Sell to Team Culture, Not People

🧑‍💼Planning Targeting around groups and not just individual personas, Snapchat’s 2025 Ad Expansion Recap, and more!

DMs are the new Landing Page

🧠Replacing Your Landing Page With a Conversation and Not Screwing It Up, Shopify and eBay Launch Smarter AI Assistants for Commerce, and more!

Channel Decoupling Strategy

⛓️‍💥 Acquiring from one channel and converting on another, TikTok Unlocks Bigger, Smarter Ad Placements, and more!

Human API Stacking

🧠 Designing funnel systems where each creator acts like a modular human asset, Google Launches AI Max to Reinvent Search Campaigns, and more!

Why they want your product?

🧠 Collateral Craving Theory and how it is what your every touchpoint should convey, Google Ads Just Got a Major Intelligence Upgrade, and more!

Give Your System The Winning Brain!

🧠 Stop Copying Great Ads, Start Teaching Them to Your System, Google Lighthouse Overhaul Will Reshape SEO Performance Audits, and more!

Make Your Website Relatable

🛠 Your Website Isn’t Confusing. It’s Just Not Aligned With Reality, Meta Q1 Breakdown: 4 Data-Backed Growth Levers for Brands, and more!

Meta’s Silent Update

🚨 Everything About Meta Ad Reporting Changed, Threads Hits 350M Users, LinkedIn Claims Record Engagement Again, and more!

Scaling Energy Not Just Budgets

⚡ Scaling Energy Zones: The Hidden Lever to $1M/Month Ad Spend, Content Marketing 2025: What the Stats Say, and more!