The Warm Click Shortcut
đOne thing that changed our Amazon Strategy, Create Videos in Gemini & Whisk with Veo 2, and more!
Viral Shorts
The Most Overlooked Time to Test
âĄïžWhy your âworkingâ funnel might be the biggest risk of all but the best time to test!, TikTok Expands Brand Safety Controls for Advertisers, and more!
When Familiar Kills Performance
đ§ The Hidden Cost of âToo Similarâ Ads, BeReal Enters Ads, Meta Adds Control, and more!
Turning Chats into Checkouts
đąThe WhatsApp Storefront: Checking out with smooth flows Where Apps Canât Go, AI Evolves: Big Shifts Unfold, and more!
Spot it before it kills your ROAS
đȘ How to Spot Creative Fatigue Before It Kills Your ROAS, Snapchat Reinventing Emotional Brand Engagement, and more!
Make Price Hikes Invisible
đ§ Behavioral Black Holes To Make Tariff Hikes Psychologically Invisible, LinkedInâs Content Shift, and more!
Perfect narratives are a myth!
đ§ The Narrative Illusion: Your brain fills in more than you think, Googleâs expanding AI toolkit in search and listings, and more!
Write Scripts Not Copies
đ Why every campaign needs a scriptwriter, not a copywriter, Google adds smarter insights & landing page previews, and more!
PPC drain killing your budgets?
đ§ Smart Scaling: Automating Creator Campaigns for Dozens of SKUs Across Amazon, Google Taps Into Your Marketing Materials Automatically, and more!
Margin Memory Decay
đ§ Why Every Discount Trains the Brain to Expect Less, What Consumers Expect from Brands on Social in 2025, and more!
The Mirror Testing Formula
đȘ Turn Comment Curiosity Into Conversion Gold, Influencer Marketing Isnât Slowing DownâItâs Accelerating, and more!
From Chaos to Clarity
đŠ Why Supply Chain Data Is Your Secret Weapon To Clear Marketing Without The Inventory Chaos, Google & Microsoft Ads: Major Policy Shifts Ahead, and more!